A website that works as hard as a roofer.

What they needed

A site that looks as professional as the work, loads fast on a phone for customers searching on the go, and makes it easy to deal with enquiries between jobs, without sitting at a computer.

What I built

• A custom design with a drone-video hero, a page for each service with its own gallery, and Services and Areas menus.
• Town pages for the areas he wants more work in (Ewell, Banstead, Sutton, Worcester Park, Kingston), with local details checked against council sources.
• Recent work: he adds a finished job from his phone (photos, the problem, what he did) and it appears on the right town and service pages, written so Google can read it.
• A quote form that lands in the admin, by email and as a notification on his phone.
• An admin app on his phone: every enquiry in one place, a nudge to chase the ones waiting, notes, search, and one tap to ask a finished customer for a Google review.
• Admin Plus: quotes his customers accept online, jobs, invoices, payments and expenses, with reminders for anything overdue and a morning summary.
• Job photos uploaded from site and his Instagram posts on the home page, both automatic.
• A short email on the 1st of each month: visits, enquiries and where they came from, money in.

Results

Google's PageSpeed Insights tests how fast a page loads, how easy it is for everyone to use, and how well it's built for search. Scores are out of 100. Same home page, same address, before and after.

PageSpeed Insights lab test of the home page. The new site was tested on 1 October 2026, the old one before the switch. Speed matters most on a phone: that's where people look for a roofer when something's leaking.

Try it yourself

Try it live

A working copy of the site and admin with everything switched on, Admin Plus and Recent work included. Send an enquiry, then open the admin and see it arrive.

Try it live Try the admin

Nothing you do in a demo is sent or saved.